What Can I Trademark?

Trademarks are the best way to protect words, phrases, and logos, in most countries.

Trademarks are registered on a country by country basis, except in Europe where you may register a EU Community trademark or a trademark in one or more EU countries. There is no such thing as a global trademark, but there is a way to file a single trademark application and obtain a registration in multiple countries that you select using the Madrid protocol. Canada doesn’t participate in the Madrid protocol.

In Canada, you may register a trademark to protect the following types of marks:

  • A word,
  • A phrase,
  • A logo,
  • A colour or collage of colours, and
  • Sounds,

if the mark is used to identify the source of a product or service.